Category: Management Approach

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The Balanced Scorecard

A Balanced Scorecard (BSC) is a strategic management tool that helps organizations to measure and monitor their performance across multiple perspectives or dimensions. It was developed by Drs. Robert Kaplan and David Norton in...

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Strategic Drift

Strategic drift is the tendency for strategies to develop incrementally on the basis of historical and cultural influences but fails to keep pace with a changing environment. According to Whittington, strategic drift occurs when...

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The Cultural Web

The Cultural Web is a model developed by Gerry Johnson and Kevan Scholes that helps to analyze the organizational culture of a company. The cultural web shows the behavioral, physical, and symbolic manifestations of...

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Types of Strategic Changes

These are four common types of strategic change that organizations may undergo, as identified by Donaldson and O’Toole: In summary, these four types of strategic change reflect different levels of disruption and cultural change...