Category: Analytical Tools

Dangers in Goal Setting 0

Dangers in Goal Setting

Goals should strike a balance between being specific and challenging enough to motivate and focus people’s attention, while also allowing for flexibility and considering other important issues related to the goal. Here are some...


Strategic Drift

Strategic drift is the tendency for strategies to develop incrementally on the basis of historical and cultural influences but fails to keep pace with a changing environment. According to Whittington, strategic drift occurs when...


The Cultural Web

The Cultural Web is a model developed by Gerry Johnson and Kevan Scholes that helps to analyze the organizational culture of a company. The cultural web shows the behavioral, physical, and symbolic manifestations of...