Growth Share (BCG) Matrix
The BCG Matrix, also known as the Boston Consulting Group Matrix, is a strategic planning tool that helps businesses analyze their product portfolio in terms of market share and growth potential. The matrix was...
Category: Analytical Tools
McKinsey’s 7s Model
The model was developed in the late 1970s by Tom Peters and Robert Waterman, former consultants at McKinsey & Company. McKinsey’s 7S Model is a framework for analyzing and improving an organization’s effectiveness. The...
